Mahindra & Mahindra, the world's largest tractor manufacturer by volume, has officially announced its commitment to establishing a presence in ASEAN, with Thailand serving as the first country to launch its products and services, according to Kedar Apte, the company's chief of international operations for the Farm Equipment Sector (FES).

WORLD TRACTOR (1996) Co has set aside an investment budget of Bt1 billion to expand its network of showrooms and service centres across Thailand after winning the exclusive distributor contract for South Korea-based Doosan this year, World Tractor managing director Kitipong Bunrat said.